Webinar: Marketplace Outreach for Diverse Populations – Thurs. Sept. 25 at 2pm EDT
When: Thursday, September 25, 2014 at 2:00pm EDT
Webinar Link: https://webinar.cms.hhs.gov/marketplacedp92514/
Call in number: 1-877-267-1577 Meeting ID: 995 471 476
No advanced registration is required.
- Jeanette Contreras, MPP, Outreach Lead – Partner Relations Group, Centers for Medicare & Medicaid Services (CMS)
- Jonathan Tran, California Policy and Advocacy Manager, Southeast Asia Resource Action Center (SEARAC)
- Patrick Aitcheson, Interim National Coordinator, Diverse Elders Coalition
Who should attend? Advocates. Policy makers. Older adults. Funders. Anyone interested in learning more about ACA enrollment as we approach the start of year 2, especially lessons learned for enrolling and supporting typically difficult to reach populations such as Southeast Asian Americans, Hispanic Americans, American Indians & Alaska Natives, and LGBT Americans.
What: Please join CMS and the Diverse Elders Coalition for a webinar that will highlight ACA Marketplace Year 2 enrollment guidance for immigrant families and auto-enrollment; Marketplace outreach resources and campaign materials; and lessons learned for reaching older people of color and LGBT older people.
Background: Year one open enrollment for the Affordable Care Act/ACA/Obamacare ran from October 1, 2013 to March 31, 2014. Over 9 million people obtained health coverage via the Marketplace and another 8 million people obtained Medicaid coverage. As year one open enrollment ended, educational needs continued regarding special enrollment periods, immigrant families, health insurance literacy and how to get the most from this new coverage. Year two open enrollment begins November 15. While year one enrollment brought much needed health coverage to many millions of people, not all communities were reached equally well. Language and cultural issues, lack of health literacy, and limited individualized enrollment support were among the barriers faced by certain communities. Many lessons were learned in year one on how to reach hard to reach populations and these lessons need to be shared and followed in order to boost coverage levels among older adults of color and LGBT older adults. This webinar will discuss the challenges and barriers to reaching Southeast Asian Americans, Hispanic Americans, American Indians and Alaska Natives, and LGBT Americans and convey the lessons learned and tips that can be applied to boost year two success.