In recognition of National Minority Health Month, the Diverse Elders Coalition is featuring stories relevant to the health disparities and health issues affecting diverse older adults during April. A new story will be shared every Wednesday with additional posts shared throughout the month. Be sure to visit diverseelders.org regularly during the month of April.
The Alaska Native Tribal Health Consortium (ANTHC) has a bold vision: to ensure that Alaska Native people are the healthiest people in the world. By working to ensure that all Alaska Native and American Indians in Alaska have health insurance, the ANTHC is helping to eliminate long entrenched health disparities. ANTHC was formed almost 20 years ago as a nonprofit health organization that offers quality health care services for all Alaska Natives and American Indians.
Recently, the National Indian Council on Aging (NICOA) spoke with Monique Martin, a dedicated healthcare navigator for ANTHC. Growing up in Southeast Alaska gave Monique insight on the best ways to communicate with Alaska Native/American Indian elders across the state. She has traveled the land, teaching about the Affordable Care Act, enrolling and sharing what she knows.
Partnerships were formed with other organizations that had a shared vision to help in tackling the task. The United Way of Anchorage, AARP, Alaska Primary Care Association and the Anchorage Neighborhood Health Center all came together to spread the word about the Affordable Care Act.
Monique said that when they started there was a general lack of information and citizens were seeking a source for reliable, unbiased information. ANTHC has become that source with a content-rich website that has an authentic “Alaska feel”. To make sure the educational materials had that crucial “Alaska feel” they made everything as Alaska Native specific as possible. They took generic PowerPoint slides and took out anything that did not apply to Alaska. They added pictures that reflected the people they were speaking with. They stuck with plain language. For example, instead of the phrase “shared responsibility”; they used the term “tax penalty”. The result was that the message felt like it was coming from your neighbor, someone you know. Personalizing the message makes it more real and more believable. Read More